A whack across the hand from a hurley stick on a cold, wet winters day is possibly one of the most authentic Irish experiences you can get! This doesn't seem to appeal to visitors though and as a result, winter time is usually our quiet season at Clash. With the lack of hurling and football being played we turned our attention over the last four months to planning for 2016.
The past two and a bit years we have welcomed over 6,000 visitors to our venue in Portmarnock and introduced guests from over 40 countries to our National games: Gaelic football and hurling. From reluctant farewells to inspiring reviews on TripAdvisor and Facebook, the feedback we have received to date has been so encouraging that we decided to put our heads together and plan bigger and bolder for 2016.
Branding and marketing
Reading this means you've probably seen our new website, with the help of Eamonn O'Sullivan from Anchor Studio we've made a number of changes to our brand and we're pretty happy with the results. Along with changing our logo and developing our website Eamonn has designed a new style for our marketing materials which include our brochures, posters, flyers and business cards. With the help of Peter Salisbury from FotoEire, we have also developed a couple of marketing videos (youtube link here). We are working closely with Peter on another project now that we're really excited about and hopefully the results of this will be seen in a couple of months.
2015 saw Clash take a number of corporate clients for the first time. The success of this experience and feedback from our clients was so positive we decided to devise a unique Gaelic games based, corporate team-building and leaderships workshop. Taking the best of our Clash skill competitions and adding in some bizarre team-building challenges we have masterminded the ultimate fun, team-building activity for corporate clients with a uniquely Irish twist. We're really excited about developing this in 2016 and our promo video can be seen here.
Over the last two summers we have received a number of requests from independent travellers, couples and families looking to take part in our Gaelic games experience. Where possible we have tried to accommodate these but because we primarily deal with groups, this hasn't always been possible. In summer 2016 we are launching our Clash Daytripper. Independent travellers and small groups will be able to book in advance a place on our Daytripper events. Visitors will get on board our bus which will depart from St. Stephen's Green and travel out along the coast to our venue in Portmarnock. Our guests will be given the full Clash experience along with the chance to see Dublin's beautiful coastline and make friends with other travellers while having the craic at the same time.
Since 2013 we have tried to ensure that each year we have become better at what we do. This has been remarked upon by all of our returning groups who have seen us develop the Clash experience over the last three years. We are really looking forward to welcoming both returning and new friends in 2016 so they can experience our unique activity and all our improvements for themselves.